Using a dedicated Facebook admin account

Using a Dedicated Facebook Admin Account to Connect TREV

Connecting your Facebook Page to TREV allows you to schedule and publish content, automate your listing posts, and manage your social media all in one place. To make sure this connection stays reliable, we strongly recommend using a dedicated Facebook admin account when connecting Facebook to TREV.

This article explains why this is best practice and how to set it up.

Why use a dedicated Facebook admin account?

When you connect Facebook to TREV, Facebook issues a page access token that gives TREV permission to publish content on your behalf.

These tokens can stop working if:

• the staff member who connected TREV leaves your business
• their Facebook role is changed or removed
• they disable their Facebook account
• Facebook automatically expires or revokes the token
• the person updates security settings or resets their password

Any of these changes can break the connection and cause scheduled posts or automated listing posts to fail.

Using a dedicated Facebook admin account removes almost all of these risks and keeps your TREV connection stable and uninterrupted.

What is a “dedicated Facebook admin account”?

It’s a Facebook profile that:

• belongs to a real person (Facebook does not allow fake accounts)
• is added as an Admin of your Facebook Page and Business Manager
• does not get removed or changed when staff turnover occurs
• is used only to authenticate tools such as TREV, Canva, and Meta Business Suite

Many businesses use this type of account for social media tools. TREV works the same way.

Benefits of using a dedicated account

• Prevents posts failing when staff leave
• Keeps your TREV automation running smoothly
• Reduces the need to reconnect Facebook
• Ensures long-term token stability
• Simplifies setup for large offices
• Avoids disruptions to scheduled content and listings

This is especially helpful for offices with multiple admins or frequent staff changes.

How to set it up

1. Choose the account

Use one of the following:

• A real staff member who will remain associated with the business long-term
• A dedicated internal account managed by your business (must be a real identity)

2. Add this account to your Facebook Page

1. Go to your Facebook Page
2. Select Settings
3. Choose Page Access
4. Add the dedicated account as a Full Admin

3. Add this account to Meta Business Suite

1. Visit business.facebook.com
2. Open Business Settings
3. Go to Users → People
4. Add the account as an Admin

4. Connect Facebook inside TREV

1. Log into TREV
2. Go to Account Settings → Social Accounts
3. Select Connect Facebook
4. Log in using the dedicated Facebook admin account
5. Approve all permissions
6. Select the Facebook Page you want TREV to manage

Your connection is now stable and future-proof.

What happens if staff change?

Nothing breaks.

Your TREV connection remains active because it uses the dedicated admin account—not the personal profiles of staff who come and go.

If someone else needs to manage TREV, they manage it inside TREV, not through Facebook permissions.

Frequently Asked Questions

Is this allowed by Facebook?

Yes. Facebook requires real profiles, but a business can assign admin responsibilities to any real person, including a dedicated admin profile used mainly for authentication.

Do other staff still need Facebook access?

Only if they manage your Page directly. TREV works independently once connected.

What if the dedicated account leaves the business?

As long as the business controls the Facebook login, nothing changes.

We recommend storing the login securely with your internal IT or owner.